how to earn money through digital marketing

 how to earn money through digital marketing

we all know the power and importance of branding and marketing, during old days people use different methods to make sure that their brand is well aware to the people they use different methods to such as sticking posters to putting up banners and giving pamphlets those methods are called the traditional way of marketing, In today’s digital age, rapid changes and evolution in modern technology have seen a shift in how businesses now operate in this modern era the traditional way of marketing is not that effective especially during the covid 19  time so this is where digital marketing comes in with more advance option and more reach to the customer, where we can show ads to the specific customer according to their likes, preference 

there are many ways where a digital marketer can earn money but here are 5 effective ways to earn money as a digital marketer

1. Content writing

content writer is someone who writes valuable content and educates the people using their writing skills, many people think that its all is all about writing articles only, but no its not only about writing articles it is important for all writing formats such as web content, blog posts, video scripts, social media posts, website content, and many more.  you can learn content writing anywhere either it is paid or frees one good thing is you don't have to be an expert in digital marketing to be a content writer you just need to have a basic knowledge about keyword ranking and SEO 

you can offer your content writing skills and earn money  the money you earn depends upon how much you write and your experience, you can also work as a full-time content writer for a company  or as a freelancer 

 estimate money earn per year 

 (if you have 0-2 years of experience you can earn 3.5 lakhs per annum - 4.0 lakhs per annum. 

if you have 2-5 years of experience you can earn around 5 to 8 lakh/annum.

some qualities you need to have as a content writer

a} good in writing 

b}SEO knowledge (click here to learn)

c}keyword research 

2. social media marketing

social media are one of the important platforms where brands connect with audience build their brands, advertise, in research during 2020 around 3.6 billion people were using social media worldwide, which shows there is a lot of opportunities to build up your brand image and get website traffic as a digital marketer you can use your knowledge to earn money through different ways you can help brands and you need to grow brand online presence through different methods, the major social platforms are, Facebook, Youtube, Snapchat, Instagram, Twitter, etc estimate Social media marketers earn an average salary of Rs. 5.6 lakh per year, Seasoned professionals in this field earn up to 7.5 lakh per year.

some skills that you need 

a}creativity skills

b}active, up to date 

c} knowledge about ads, such as google ads, Facebook ads, Twitter, etc click here to learn

3. affiliate marketing 

Affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s product or services, Affiliate marketing can be said to be one of the easiest and fastest ways to make money online since it does not involve any products creation of any kind, all you need to do is to link up a buyer and seller; once the sale is made, you earn your commission. you have probably heard a youtube or bloggers about links in bio to buy the product or services that's how it works 

this is the most common method of affiliate marketing there are other ways also ,you don’t have to sell products always to get commission there are various affiliate programs and different terms of payment like:

Pay Per Click (PPC) – You make money online depending on the number of visitors redirected by you to the website of the Merchant from your site, whether you make a sale or not.

Pay Per Sale (PPS) – The merchant pays you a certain percentage of the price of sales made after a purchase is completed.

Pay Per Lead (PPL) – Once a visitor provides their contact info on the merchant site, you instantly make money online.

affiliate marketing is a billion-dollar industry and its growing bigger day by day, as a digital marketer you can be a part of that billion-dollar industry 

Affiliate marketers make a variety of different amounts a month. There's no set amount cause it's all generated from the number of commissions you get from people buying or signing up with your link. You can make from 1k all the way up to 100k depending on your leads and the product you promote.

employees who know Affiliate Marketing earn an average of ₹20lakhs, mostly ranging from ₹10lakhs per year to ₹50lakhs per year

the harder you work the more you earn  

you need to be good at 

a} creativity, Data Analysis

b} Marketing And Sales 

c} researching 

4} Persuasive Skills 

4) website designing 

website designing is a technical skill that you need to learn, where you have to build the website, design, and maintain it. 

while building the website you need to make sure that the website is user-friendly and easy to navigate.

every company needs a website to grow their business, so as a digital marketer you can provide your services and build their website from scratch and handle their website .you can offer them to make logos, image editing, video editing, and many more services, there are lot of easy ways to make the website such as 

Wix,1&1, GoDaddy, Weebly, Shopify, WordPress

estimate money website designer earns fresher  Web Designer earns around ₹195,857 per annum. the average Web Designer salary is ₹410,065 per annum. Senior Web Designer earns around ₹578000 per annum.

and if you do freelancing you can charge according to the hours you work or per project, 

you can learn website designing from nidm.com

skills you need 

a} editing knowledge

b} Design Sense 

c}marketing knowledge 

d} basic HTML and CSS knowledge 

5. consulting services to different companies

once you will have enough experience as a digital marketer, you can start your consulting service for different brands and help them to grow, as a digital marketing consultant your role is to fill up the gap between businesses and the online digital world 

you need to help them in different ways to market their product and services and get more leads 

you need to find which marketing strategy is the best for the company and what are the things which will help to grow the company, understanding the marketing requirements 

  The average salary of a Digital Marketing consultant fresher is 5 lakh per annum in India. and  Senior Digital marketing consultant salary ranges between ₹7 - ₹10 lakhs, who has over 5-9 years of experience in India.

 skills you need 

a}ability to find the trends 

b}need to be good at problem-solving 

c}knowledge about various social media tools and strategies 

6) blogging 

as a beginner it is gonna be hard to earn money from blogging only, you need to post regularly to get visitors to your site 

you need to build an audience who trust you and get traffic, once you get enough audience who come to visit your site daily, the first step to start blogging is finding a niche and try to stay on the topic, don't make it complicated and write what you love what you can choose any genre of your choice make sure your content gives value and knowledge to the people, there will be negativity from the people but if there is white there is black also so don't focus on negativity focus on what you are doing and the main thing is being passionate about it, money will come but before that, you need to build up an audience base and build a good relationship 

there are many ways to earn money, such as affiliate programs, Google AdSense, create your own ebook, coaching and consulting 

  the average salary of a blogger is 18,622 per month in India. Amit Agrawal is one of the bloggers with the highest blogger earning with earnings of about USD 60,000/- per month. so it depends upon your experience and website traffic 

things you need to be good at to be a successful blogger 

a} audience analysis 

b}Consistency.

c} a good content writer 

d}basic SEO knowledge